Arrow ECS: The Partner You Can Trust to Grow Your Business Forward

To continue best meeting the needs of suppliers and resellers as the leading value-added distributor in the channel, Arrow Enterprise Computing Solutions President Andy Bryant is leading the business toward what he defines as a "channel management" model.

"Channel management is the future of Arrow ECS, where we work closely with our suppliers to develop our mutual reseller community" said Bryant. "We can evolve to this model through channel development, market development and services."

Bryant defines channel development as helping resellers grow their business faster than the market and faster than their competition by assisting them with finding their niche and providing enablement services to support their growth. Arrow ECS is focused on helping resellers reach information technology industries such as health care, manufacturing, financial services, wholesale/distribution, professional services and government. To assist resellers with pursuing these markets, Arrow ECS is developing business intelligence programs to help resellers identify new markets, as well as customizable demand generation and marketing campaigns to help resellers generate sales leads in those markets. As a part of a financially stable, $16.8 billion company, Arrow ECS also offers a variety of flexible financing options that help resellers pursue sales opportunities while also improving their cash flow, reducing risk and lowering their working capital.

Market development entails helping suppliers build product demand and increase market share by connecting them to more of Arrow ECS' resellers. Arrow ECS has a diversified portfolio of solutions that support the entire enterprise IT environment, including storage, software, virtualization, security and enterprise infrastructure.

"Our focus will be on cross-selling our diverse portfolio of products to create end-to-end solutions to help resellers capture more of their customers' total IT budget," said Bryant.

Further assisting resellers with fully exploiting sales opportunities, Arrow ECS is increasing its depth in services - including managed, maintenance, engineering, professional, training and educational services - that support high-growth markets and help resellers win business through a solution-based model.

"Arrow ECS will be more than a match-maker between resellers and services vendors. Our strategy will be to provide the required infrastructure to enable our resellers to develop a managed services practice without incurring material start-up costs," said Bryant. "As has always been the case at Arrow ECS, we will only sell through our resellers."

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